Call us: +44 (0)844 357 3701
Email us: info@calacus.com

"Calacus has done an excellent
job and provided first class media
coverage in a variety of
international markets"
Sergey Bubka, IOC member
 
"Calacus has provided us with
invaluable support and the
team are a joy to work with"  
Jules Payne, HEART UK
 
"Calacus possesses a wealth of
knowledge of the UK sports media
and understands the global sport
business community"
René Proske, PROSKE group
 
"Calacus has given us invaluable
support and exhibits a sound
understanding of the media."
Roger Kelly, Laureus
 
"Calacus has had a significant
impact on the growth of
our business"
Hugh Andrée, ForceSelect
Saturday
Apr162011

Laureus

Sir Ian Botham, Kumar Sangakkara, Michael Vaughan, David Alexander from Calacus, Laureus project founder Kushil Gunasekera, Muttiah Muralitharan and Christopher Martin-Jenkins at a Laureus press conference on Colombo, Sri LankaSir Ian Botham, Kumar Sangakkara, Michael Vaughan, David Alexander from Calacus, Laureus project founder Kushil Gunasekera, Muttiah Muralitharan and Christopher Martin-Jenkins at a Laureus press conference on Colombo, Sri Lanka

The challenge: International charity the Laureus Sport for Good Foundation and partner initiative the Laureus World Sports Awards seek ongoing media relations support to promote the excellent work they do around the world helping under-privileged young people using sport.

The strategy: Calacus creates emotive news hooks to highlight major project visits that Laureus undertakes, creating national and international news stories. We also promote the wealth of opportunities and activities that Laureus organise at the World Sports Awards.

The outcome: Laureus is established as the leading international sports foundation with Calacus securing major coverage in a wide range of prestigious targeted national and international print and broadcast media.