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"Calacus has done an excellent
job and provided first class media
coverage in a variety of
international markets"
Sergey Bubka, IOC member
 
"Calacus has provided us with
invaluable support and the
team are a joy to work with"  
Jules Payne, HEART UK
 
"Calacus possesses a wealth of
knowledge of the UK sports media
and understands the global sport
business community"
René Proske, PROSKE group
 
"Calacus has given us invaluable
support and exhibits a sound
understanding of the media."
Roger Kelly, Laureus
 
"Calacus has had a significant
impact on the growth of
our business"
Hugh Andrée, ForceSelect
Tuesday
Jun012010

Sportworld and British Sport Museum

One Tower BridgeArtist's impression of one proposed site for Sportworld & the British Sport MuseumThe challenge: Sportworld and British Sport Museum is an ambitious project to establish a world class visitor attraction which celebrates British sporting heritage. With a board of highly qualified advisors, the organisation sought communications assistance as it looked to secure the right venue in central London.

The strategy: Calacus targeted key opinion-formers and decision-makers within both the sports news media and sports industry and highlighted the value of establishing Sportworld ahead of London 2012. 

The outcome: Sportworld is now a well-known organisation which has promoted its vision to all relevant stakeholders and its media profile has given an already impressive business added credibility.